26 November 2024
Newsdesk
The Pokémon Company International has officially smashed the GUINNESS WORLD RECORDS title for the longest unboxing livestream with the help of content creators from across Europe.
In a 24 hour back to back marathon, the content creators ripped open more than 1,500 booster packs, unwrapped – and sometimes fashioned a haul of Pokémon Center and Licensed Pokémon products during the course of the stream – with hundreds of products unboxed and an estimated 20,000+ cards revealed in total.
Pikachu even made an appearance to celebrate reaching the 24-hour mark with the devoted streamers and joined them in accepting the official Guinness World Records certificate.
Pokémon fans can catch up on the whole day worth of amazing reveals on Pokémon’s Youtube and should keep their eyes peeled for further product giveaways on content creators channels in the next two weeks.
Tens of thousands of cards revealed during the livestream will also be carefully curated into binders to create incredible collections of Trading Card Game cards that will be donated to charities ahead of the holidays, including Barnardo’s in the UK.
“It’s been an incredible 24 hours of pack opening, and we’re thrilled to have achieved such an ambitious GUINNESS WORLD RECORDS title alongside an amazing team of content creators,” said Peter Murphy, Senior Director, Marketing at The Pokémon Company International.
The attempt was made to celebrate the release of the latest expansion in the bestselling Pokémon Trading Card Game (TCG), Scarlet & Violet – Surging Sparks – on sale now at participating retailers worldwide, including Pokémon Center, the premier online destination for official Pokémon merchandise.
